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Business Research Methods

A Managerial Approach

by Anthony James Veal, Gregory William Ticehurst

$8.00

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ConditionFair
ISBN9780582811225
PublisherPrentice Hall
Published2000-01-01
GenreBusiness

Description

A brief introduction to business research methods designed for undergraduate and postgraduate subjects in that area. The book is written in an easy-to-read style and assumes the reader has no prior research or statistics knowledge. It provides a broad overview of a range of contemporary business research methods.